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Magellan AI and iHeart Expand to Broadcast Radio Attribution

Magellan AIMagellan AI launched its standalone Broadcast Radio Attribution product in March, describing it at the time as bringing measurement to one of the largest remaining unmeasured channels. Now that platform is getting powered up with iHeartMedia.

Tommy Dawson

Hi there! I’m the Digital Manager at River Radio, where I’ve had the pleasure of working for the past three years. I’m passionate about partnering with businesses to create effective marketing strategies that drive real results. Let’s connect and explore how I can help your business grow! 👉 https://semoadvertising.com/max-digital/

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