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As Cumulus Rattles the Ratings World, It Inks Flagship Xperi Deal

Connected Car DashboardAs its legal fight with Nielsen grinds on, Cumulus Media is looking elsewhere for audience data. The broadcaster has become the first commercial licensee of Xperi’s DTS AutoStage Broadcaster Portal Premium, rolling out the in-car measurement service across its 393 stations.

Tommy Dawson

Hi there! I’m the Digital Manager at River Radio, where I’ve had the pleasure of working for the past three years. I’m passionate about partnering with businesses to create effective marketing strategies that drive real results. Let’s connect and explore how I can help your business grow! 👉 https://semoadvertising.com/max-digital/

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